Simba sports club kit design 2024/25 season
"Nguvu moja"

For the 2024/2025 season, Sandaland The Only One, the then official kit supplier of Simba Sports Club, partnered with Afiki to create a new kit and merchandise range that reflects the club’s legacy and ambition.

Founded in 1936, Simba SC stands as one of Tanzania’s most storied clubs, built on unity, strength, and excellence. The new collection was designed to honor that heritage while pushing its visual identity forward.

The home kit draws inspiration from the aerial view of the team’s home ground, its geometric forms echoing the energy and structure that define Simba’s dominance. It captures the essence of the club’s unbeaten spirit and its connection to the city it represents.

The away kit celebrates the heartbeat of Simba—the fans. Recognized by CAF as Africa’s best supporters in 2023, their passion is represented through a bold soundwave pattern, a visual rhythm that mirrors their voice and energy in the stands.

The launch generated excitement across the fanbase, driving strong sales and engagement. Together, the designs celebrate tradition, passion, and performance—hallmarks of Simba’s enduring legacy.